Webpage of ChatGPT, a prototype AI chatbot, is seen on the website of OpenAI, on a smartphone. Examples, capabilities, and limitations are shown.

The Rise of AI in Digital Marketing: Trends and Applications

Artificial Intelligence (AI) is transforming the landscape of digital marketing. From chatbots and predictive analytics to personalized content recommendations, AI is enabling businesses to optimize their marketing strategies and deliver better customer experiences. AI tools can analyze vast amounts of data, providing insights into consumer behavior and automating repetitive tasks, freeing up marketers to focus […]

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